In this episode of Confessions of a Higher Ed CMO, host Jaime Hunt sits down with Jen Brock, Vice President for Marketing and Communications at Mount Holyoke College. Together, they explore the evolving role of marketing leaders in higher ed during politically charged times, what it means to be radically mission-driven, and how inclusive, gender-diverse institutions like Mount Holyoke navigate a fraught national landscape. Brock shares candid insights on balancing bold storytelling with institutional responsibility—and why staying true to your values is non-negotiable in today’s higher ed climate.
In this episode of Confessions of a Higher Ed CMO, host Jaime Hunt sits down with Jen Brock, Vice President for Marketing and Communications at Mount Holyoke College. Together, they explore the evolving role of marketing leaders in higher ed during politically charged times, what it means to be radically mission-driven, and how inclusive, gender-diverse institutions like Mount Holyoke navigate a fraught national landscape. Brock shares candid insights on balancing bold storytelling with institutional responsibility—and why staying true to your values is non-negotiable in today’s higher ed climate.
Guest Name: Jen Brock, Vice President for Marketing and Communications, Mount Holyoke College
Guest Social: https://www.linkedin.com/in/jenbrock/
Guest Bio: Jen Brock is Vice President for Marketing and Communications at Mount Holyoke College, a trailblazing institution that champions gender diversity and women’s leadership. She has dedicated her career to advancing mission-driven institutions through inclusive, strategic storytelling, holding communications leadership roles in higher education and K-12 schools (public and private). Deeply committed to equity and education, Jen frequently presents about her family’s experience in the Japanese American incarceration camps of WWII.