Is your team really at capacity, or is your operating model broken? In this episode, Jaime Hunt speaks with Joanne Giles about the common friction points in higher education marketing teams. They discuss why buying project management software isn't a "silver bullet" solution and how to diagnose deep-rooted operating issues before trying to fix the system.
Is your team really at capacity, or is your operating model broken? In this episode, Jaime Hunt speaks with Joanne Giles about the common friction points in higher education marketing teams. They discuss why buying project management software isn't a "silver bullet" solution and how to diagnose deep-rooted operating issues before trying to fix the system.
Guest Name: Joanne Giles, Founder, All Things Content
Guest Social: https://www.linkedin.com/in/joanneaugustingiles/
Guest Bio: Joanne Giles is the Founder and Principal Consultant of All Things Content, a strategic consultancy that helps higher education institutions and complex organizations bring structure to the way work moves across teams. Her work focuses on building workflow foundations for highly cross-functional, multi-stakeholder environments where intake, approvals, handoffs, visibility, and tool adoption often break down. Joanne has supported institutions including Hofstra University, Georgia State University, and Abilene Christian University, helping teams turn operational overwhelm into documented workflows, clearer ownership, and practical systems they can actually use.